Would you be able to go out today and build a house without blueprints? Why should your social recruiting efforts be different? The latest buzz surrounding business today is building a social business.
Most employers involved in talent acquisition gravitate to social networks as an abundant resource of potential candidates. Unfortunately most people are missing the key ingredient to successful social recruiting; a social strategy!
Creating the strategy is part of the critical path of your social strategy. Your social strategy must tie into the bigger picture of your company’s social business approach, goals and objectives. Three keys of your social business include;
- Strategy: plan that marries your business objectives and your business insights to your users.
- Enablement: active commitment to becoming a social business, “social” being a part of the company DNA
- Content: What you’re saying must pass the “Who cares” test!
Developing your strategy is the first step. The presentation will walk you through the steps to creating a sound strategy.