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GTM Marketing Lead

Job ID: 35537
Date Added: 11/06/2025
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TITLE: GTM Marketing Lead
LOCATION: Mountain View, CA
ANTICIPATED DURATION: 12 Months

Responsibilities:

This role will be responsible for creating overall processes, templates, and follow-ups internally and externally to drive cross functional marketing activations for our top moments. The Marketing Manager is also responsible for strong stakeholder alignment on the projects, have the ability to work across teams to identify areas of opportunity for the overall business, and have the ability to lead small and large projects to successful implementation and derive & report results using success metrics.
– Drive the end-to-end go-to-market strategy for Play's Productivity app category, with particular focus on the AI sub-category.

– Define critical opportunities to drive step-changes in user growth, increase user engagement with new product features, and drive user adoption of existing features.

Requirements:
– 9 years of experience in [growth, performance, direct response, social, etc.] marketing.
– 4-5 years of experience within one or more of the following fields: unified user marketing strategies, lifecycle marketing, and/or product marketing focus
– Experience working cross-functionally with various stakeholders and teams.

Preferred Requirements:
– Experience in mobile app ecosystems or digital platform /marketplace experience.
– Excellent written and verbal communication skills, and project management skills.
– Strong analytical skills and the ability to track and measure marketing campaign performance.

The hourly pay rate range for this position is $81.00 to $94.55/hr (dependent on factors including but not limited to client requirements, experience, statutory considerations, and location). Benefits available to full-time employees: medical, dental, vision, disability, life insurance, 401k and commuter benefits.
 
Synergis is proud to be an Equal Opportunity Employer.  We value diversity and do not discriminate on the basis of race, color, ethnicity, national origin, religion, age, gender, gender identity, political affiliation, sexual orientation, marital status, disability, military/veteran status, or any other status protected by applicable law.
 
Qualified applicants with arrest or conviction records will be considered for employment in accordance with the requirements of applicable state and local laws, including but not limited to, the San Francisco Fair Chance Ordinance, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
 
For immediate consideration, please forward your resume to jviray@synergishr.com
 
If you require assistance or an accommodation in the application or employment process, please contact us at jviray@synergishr.com.

Synergis is a workforce solutions partner serving thousands of businesses and job seekers nationwide. Our digital world has accelerated the need for businesses to build IT ecosystems that enable growth and innovation along with enhancing the Total Experience (TX). Synergis partners with our clients at the intersection of talent and transformation to scale their balanced teams of tech, digital and creative professionals. Learn more about Synergis at www.synergishr.com.
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