Salesforce Marketing Data Analyst
Title: Salesforce Marketing Data Analyst
Location: Information not provided.
Duration: From 3-6 Months
Responsibilities:
- Design and implement data processes that support marketing campaigns, including data cleaning, mapping, loading, and validation.
- Develop ETL integrations and create custom data structures and formats.
- Support marketing teams with campaign-related data needs.
- Identify and track key performance indicators (KPIs) to measure performance and optimize strategies.
- Collaborate with cross-functional teams—including marketing, product, sales, technical teams, and external agencies—to launch segment-specific campaigns and initiatives.
- Manage vendor relationships, negotiate contracts, and ensure all marketing activities align with company standards, regulatory requirements, and bank policies.
- Support alternative marketing channels such as tradeshows, seminars, and industry sponsorships.
- Adapt plans as needed to address shifting priorities, resources, and operational needs.
- Design comprehensive Salesforce solutions for Sales Cloud, Service Cloud, and Communities.
- Build custom business applications and solutions by writing code in APEX, LWC/Aura.
- Develop and implement Salesforce Service Cloud solutions and integrations across Salesforce instances.
- Customize, develop, and support solutions on the force.com platform, driving enhancements and improvements.
- Build integrations between Salesforce and other internal systems to automate business processes.
- Conduct code reviews, perform system testing, and ensure successful deployments.
- Partner with stakeholders to support campaign data throughout the lifecycle.
Requirements:
- Bachelor’s degree, or equivalent work experience.
- Six or more years of related experience in marketing and marketing strategy with proven results.
- Strong SQL skills, with experience in API integrations, data modeling, ETL processes, and data cleansing.
- Proven experience with data modeling, relational databases, and data mapping.
- Knowledge of Salesforce schema, SOQL, Data Loader, and data governance best practices.
- Ability to interpret project scope, analyze requirements, and develop data queries to meet business needs.
- Strong organizational, interpersonal, and communication skills.
- Experience working within an Agile environment.
- Familiarity with Salesforce REST APIs, APEX coding, Lightning UI, and system integrations.
Preferred Experience:
- Six or more years of experience in marketing data engineering, with at least 4 years in Salesforce Marketing Cloud preferred.
- Experience with Salesforce Service Cloud, Communities, and CTI integration (Amazon Connect).
- Salesforce certifications such as Salesforce Certified Data Architect and/or Platform Data Architect preferred.
- Experience in designing comprehensive Salesforce solutions across multiple clouds.
- Knowledge of DevOps principles and agile software development lifecycle.
- Experience with system migrations, system testing tools, and application testing.
- Familiarity with UI design and API integration (REST/SOAP).
The hourly pay rate range for this position is $0.00 to $66.43 (dependent on factors including but not limited to client requirements, experience, statutory considerations, and location). Benefits available to full-time employees: medical, dental, vision, disability, life insurance, 401k and commuter benefits.
Synergis is proud to be an Equal Opportunity Employer. We value diversity and do not discriminate on the basis of race, color, ethnicity, national origin, religion, age, gender, gender identity, political affiliation, sexual orientation, marital status, disability, military/veteran status, or any other status protected by applicable law.
Qualified applicants with arrest or conviction records will be considered for employment in accordance with the requirements of applicable state and local laws, including but not limited to, the San Francisco Fair Chance Ordinance, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act.
For immediate consideration, please forward your resume to rkumar@Synergishr.com.
If you require assistance or an accommodation in the application or employment process, please contact us at rkumar@Synergishr.com.
Synergis is a workforce solutions partner serving thousands of businesses and job seekers nationwide. Our digital world has accelerated the need for businesses to build IT ecosystems that enable growth and innovation along with enhancing the Total Experience (TX). Synergis partners with our clients at the intersection of talent and transformation to scale their balanced teams of tech, digital and creative professionals. Learn more about Synergis at www.synergishr.com.