Marketing & Business Development Manager
Description
Our Marketing & Business Development Manager is a self-starter and skilled in building relationships and identifying new business opportunities.
Highlights
- Key member in the initiation of e-commerce from initial UGC startup content app
- Managed sales, recruited and onboarded 200+ brands from initiation of the e-commerce division
- Led brand marketing initiatives including email campaign editorial and sample box efforts
- Led social media efforts, which resulted in a 20% increase in social following & product sales
- Developed new user acquisition channels to increase brand awareness by 10x
- Managed PR firm, media relations and influencer strategy/outreach- secured 50+ influencers
- Collaborated with cross-functional teams, product, web, and app, including iterations, A/B testing and QA
- Experience in B2C consumer electronics
Skills & Education
- Bachelor's in Journalism
- Certificate in Women's Entrepreneurship from eCornell
- Fluent in Spanish